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It finally became official a little over a week ago, Ritz-Carlton has succumbed to the pressures of the industry by launching their own frequent guest program: Ritz-Carlton Rewards. It is closely tied to Ritz’s parent company’s Marriott Rewards program with both programs having reciprocating earning and burning benefits at each others hotels.
The Ritz-Carlton Rewards program will give members 10 Rewards points or 2 airline miles for every US$1 spent on your room rate at Ritz-Carlton locations Worldwide. Unfortunately they will not award points at this time on other spending that is put onto your room bill. Members will also earn points or miles for stays at the 11 brands in the Marriott hotel family. Points can also be earned on hosting events at Ritz-Carlton locations, on Abercrombie & Kent packages that include a Ritz-Carlton stay and on cruise bookings made through LuxuryOnly.
On the redemption side, Ritz-Carlton Rewards members can use their points for stays at Ritz-Carlton and the Marriott family of hotels worldwide. Free nights at Ritz-Carlton locations start at 30,000 points. Points Saver nights are available as well starting at 20,000 points for select locations at select times. If members redeem for five nights at once, the fifth night is free. The points can also be used for room upgrades at select Ritz-Carlton hotels starting at 5,000 points per night. Other redemption options include points to frequent flyer miles, travel packages, luxury cruises and retail partners like Neiman Marcus.
Much like most frequent travel programs, the Ritz-Carlton Rewards program offer elite tier levels. The Silver elite level is awarded after 10 eligible nights, Gold after 50 and Platinum after 75 nights. Depending on the level, the benefits from the tier programs range from bonus points and late check out all the way to complimentary room upgrades and arrival gifts.
For complete details and to join the program please visit Ritz-Carlton Rewards
As well, watch for a dedicated page on FFB for Ritz-Carlton Rewards Bonus Point Opportunities to be launched within the next week or so!
