This purchase bonus is being advertised on Aer Lingus’ AerClub site but is essentially buying Avios for the Avios.com portion of the program which is where you go to redeem for Aer Lingus. You can always buy these and transfer to British Airways or Iberia. For this promotion they aren’t counting any Avios you have already bought this year so all members can buy up to 200,000 (+90,000 bonus).
45% Bonus Avios when you buy Avios online. Full details Until Nov 15, 20
Purchase or Gift 1,000 – 15,000 Avios and receive 20% bonus Avios
Purchase or Gift 20,000 – 35,000 Avios and receive 30% bonus Avios
Purchase or Gift 40,000 – 90,000 Avios and receive 35% bonus Avios
Purchase or Gift 100,000 – 200,000 Avios and receive 45% bonus Avios